AWARD CATEGORIES
“ AT WINGS WE ARE DEDICATED TO ACHIEVE GREATNESS.”
Brand Excellence Award/Brand of the Year
Recognizes companies/entities with outstanding performance in building and maintaining a strong and stellar brand identity. Look at factors like overall strategy, brand positioning, impactful visual identity and brand consistency.
Brand Excellence in Customer centric Innovation in the Personal care/Cosmetic Industry
Companies that have shown outstanding commitment to enhance customer experience with innovative strategies, technologies and initiatives. Have created memorable, seamless and personalized B2C interactions resulting in high customer satisfaction and loyalty.
Innovative IT solutions
Awarding organizations that have shown exceptional abilities to deliver latest, cutting-edge solutions along with a wide range of products complemented by a Avant Garde customer experience. Those that have pushed the boundaries of innovation in technology, leading to a diverse product portfolio and enabled supreme/prioritized customer satisfaction
Excellence in Ed Tech
Honouring achievements by companies that are shaping the future of education in India. Those who have an extensive array of knowledge products complemented by latest innovative solutions providing students with an exceptional experience. Have employed pioneering technologies, platforms and robust methodologies that has changed the ed tech landscape with the overall objective of enhancing learning outcomes of students. Those that think on their feet, change and adapt to changing environments and needs.
Healthcare/Pharmaceuticals
Acknowledging achievements, work of companies excelling in providing innovative healthcare solutions. Promotes trust and maintains credibility with effective communication across a varied customer demographic. Those who have built products and solutions/services leading to improved patient outcomes, preventive care using technology (digital health platforms, diagnostics that are AI driven, monitoring of patients remotely, thereby transforming delivery of healthcare and its accessibility.
Apparel and Fashion
Celebrating achievements in the Indian fashion industry with entities who are trendsetters as they showcase collections attracting fashion conscious customers. Through their branding, advertising and marketing drives infuse innovation and create captivating brand experiences. Recognizing brands/companies setting and influencing fashion trends with latest innovative designs, styles and bespoke collections and which resonate with the fashion conscious consumer
Banking, Financial Services and Insurance
Honouring achievements with this industry, organizations excelling in delivering innovative banking and financial solutions and diverse insurance products. Companies that aim and contribute to financial inclusion, builds trust among customers and focuses on overall financial well-being.
Automotive Innovation and Sustainable Mobility
Acknowledging achievements within the automobile industry that have a diverse product offering, advanced research and development, cutting-edge automotive solutions, commitment to reducing carbon footprint and sustainable mobility. Companies that are driving innovation, re-shaping the future of transportation and contributing to a greener environment
Emerging Brand of the Year/Best New Brand
Salute new, emerging brands/companies that have shown exceptional promise and potential across the branding, marketing or advertising industry. Markers – growth, unique positioning, successful market entry.
Real Estate
Acknowledging achievements in the real estate sector, companies that demonstrate creativity, innovation, strategic thinking to attract buyers, establish a positive image. Companies that successfully position their property portfolio aimed at specific niche audiences with unique features setting them apart from other players in the market.
Consumer goods and FMCG
Companies excelling in effective branding and marketing strategies to showcase products. Use exceptional creativity, innovation and strategic thinking in their efforts to build market presence and connect with consumers.
Hospitality/Tourism
Brands/entities that prioritize and promote sustainable accommodation options and tourism practices with the aim to minimize impacts on natural ecosystems. Enterprises that also align with responsible tourism experiences providing environmentally conscious travelling preferences.
Knowledge Partner
IIM (Ahmedabad)
IIM (Sirmaur)
